This post was inspired and sponsored by Domain.ME, the provider of the personal domains that end in .ME. As a company, they aim to promote thought leadership to the tech world. All thoughts and opinions are my own.
It is becoming increasingly important to create personal brands for ourselves online. This helps us become more hire-able to companies. An updated LinkedIn profile isn’t enough anymore. With the amount of content being published every day online, you need to take control of what companies find when they Google your name.
In fact, take a few seconds, and Google yourself. It is very eye opening!
Domain.ME recently conducted a survey of 1,000 adults who frequently use social media and the Internet. Following are ideas based on that study that can help you monitor and foster a positive online reputation.
Turn a website with a .ME domain into an online portfolio or resume. I’m a freelance writer, so keeping all my published content in one place is fantastic. You can also jazz up your resume with photos and videos to showcase how forward thinking you are.
And talk about forward thinking – only 8 percent of those surveyed have created online content to improve their search results or reputation! Jump way ahead of your professional competition and show how innovative and ambitious you are.
42% of Americans surveyed actually have changed their opinion about someone else based on content they saw online.
So if you are trying to network and build relationships, having a website ending in .ME can help foster these relationships by producing positive and factual content with a personal touch.
Maintaining Personal Branding
Yes – branding isn’t only for companies. A personal brand is basically how you present yourself to others around you, and online information counts!
More than half (53%) of Americans report that they have not monitored online information about themselves.
Your digital reputation is very important – are you monitoring it? One tip is to set up a Google alert for your name so you can be aware if anyone posts anything about you online.
It is extremely important to monitor your digital reputation, bottom line. And what easier way to do it than with a safe, secure, highly personalized domain name from .ME. I recommend getting one today!